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BRIEF
A boutique venture capital firm in proptech looked like all the rest and yet their team had dozens of years experience specifically in their investment specialty.
WHAT WE DID
We discovered the human difference that has been key to their success. They check regular metrics but these are people who know people—this wasn't just a VC firm, it was a people business.
CLIENT
Bullock Ventures, Venture Capital
WORK
Market Differentiation, SEO, Naming, Identity
VALUE
TRUE DIFFERENCE
RESULT
The core value proposition of technical expertise along with emotional intelligence was brought front and center, defining their value for investors and startups alike. The mission and vision of the company is clear to all and celebrated for its uniqueness among competitors.
WEBSITE



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