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BRIEF

A boutique venture capital firm in proptech looked like all the rest and yet their team had dozens of years experience specifically in their investment specialty.

WHAT WE DID

We discovered the human difference that has been key to their success. They check regular metrics but these are people who know people—this wasn't just a VC firm, it was a people business.

CLIENT

Bullock Ventures, Venture Capital

WORK

Market Differentiation, SEO, Naming, Identity

VALUE

  • Increased investment

  • Increased enquiries

  • New startup partnerships

 

Partnership with C42D

TRUE DIFFERENCE

RESULT

The core value proposition of technical expertise along with emotional intelligence was brought front and center, defining their value for investors and startups alike. The mission and vision of the company is clear to all and celebrated for its uniqueness among competitors.

WEBSITE

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